Sounds like some marketing mavens out there are wisening up to the fact that the average woman doesn't match the mini-measurements of those shop window mannequins. According to a recent story by FoxNews, mainstream department stores like Macy's and Bloomingdale's are beginning to use mannequins that more accurately reflect today's fuller figure.
“They have ample derrieres modeled after J-Lo and Beyonce. They’re sexy. The mannequins of before were like Barbie dolls — they do make people feel bad about themselves," says Ann Hanley of Fitness magazine. "The goal is healthy-looking mannequins.”
Standard mannequin size is size 4, with measurements copied from models like Christy Turlington — a fraction of the average American woman's size 14.
Show me a woman who hasn't suffered "fitting-room humiliation" when squeezing into a garment displayed on a Barbie-sized mannequin, and I'll show you a size 2.
Women want it real - give them a better idea of how it's gonna look before they hit the fitting room, and you'll have a better chance of getting your hands on some of their hard-earned dollars.